Track your marketing campaigns without paid tools: a guide
The right indicators, comparing campaigns and automating tracking: the free marketing guide.
Choose the right indicators
A useful dashboard keeps only a few indicators: cost, clicks, conversions and cost per conversion. Too many numbers drown the decision.
Compare campaigns with each other
Put every campaign on the same basis: same period, same currency, same definition of a conversion. Otherwise the comparison means nothing.
Automate tracking
An n8n workflow can collect results every week and add them to the table. You save time and avoid manual entry.